FREE BRAND STRATEGY RESOURCES
It's time to elevate your school's brand.
Below you’ll find a few helpful guides and worksheets that can kickstart your strategic thinking for your school.
Brand Alignment Assessment
Have you ever wondered if there’s ways your school’s brand can be better? Or maybe it’s floundering and you don’t know what to do. This interactive worksheet will help give you a starting point of assessing the health of your school’s brand.
Ideal for:
– School Heads
– Marketing Directors
– Admissions Directors
Brand Voice Worksheet
The way your school speaks matters just as much as the words you say. This interactive worksheet provides helpful prompts that begin to uncover your school’s brand voice. With these prompts in hand, you’ll gain a deeper insight into how you can calibrate your voice to increase the impact of your marketing.
Ideal for:
– School Heads
– Marketing Directors
– Admissions Directors
The Impact Of Branding E-book
If you’ve ever wondered whether or not you should give attention to your school’s brand, then this e-book is for you. You’ll leave with a better grasp on what branding is and the tangible ways it brings value to your school.
Ideal for:
– School Heads
– Board Members
– Communication Directors
Dream Student Assessment
Knowing who your school’s dream student is will help make your brand more potent and your marketing more powerful. This assessment is full of prompts that will help you identify your target market.
Ideal for:
– Admission Directors
– Marketing Directors
– Communication Directors
Basic Brand Toolkit Checklist
Does your school have a well-equipped brand? This checklist gives you insight into the key components every school needs to have a robust and effective brand system.
Ideal for:
– Marketing Directors
– Communication Directors
– Directors of Advancement
Brand Strategy Health Check
Does your school’s brand have a strategic foundation, or is it lacking clarity and value? This worksheet helps you get an idea of the state of your brand strategy.
Ideal for:
– Admissions Directors
– Marketing Managers
– Communication Directors
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